
| Lufthansa Flying High Down Under |
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German flag carrier Lufthansa is very much looking forward to June, when it adds five new weekly Singapore-Munich flights to its Asia-Pacific schedule.
The move will bring extra much-needed capacity for the carrier’s Australian sales, which have been constrained to some extent by tight capacity from Singapore. The new Munich daylight service will arrive in Europe at 4.00 pm, with easy connectivity across the carrier’s extensive European network. Lufthansa has been operating here for 45 years, and Australia is the carrier’s largest offline market. Kai Peters has been Lufthansa GM Australia for about six months, and says the business is going well, with strong demand across all cabins. He said there’s been amazing local response to the Lufthansa Private Jet service which allows premium customers to effectively charter their own aircraft, but with the backing, reliability and loyalty program of a major carrier. The Swiss International Airlines operation is also now integrated with that of Lufthansa, with both carriers operating from the same premises in Sydney. Lufthansa Regional Director Claudia Huegel said both carriers had a “good brand fit” and in the current environment the grouping meant both had more to sell. “We’re looking for synergies but not forcing them,” she said. Huegel and Peters said other areas for growth for Lufthansa included China, where new destinations of Nanjing and Sheyang continue Lufthansa’s position as the leading European carrier into the fast growing market. |
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